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Our Services

MSN Tayler is a full-service promotional and event marketing agency that specializes in supplying professional brand ambassadors for on and off-premise alcohol promotions. Our results-oriented team is MLCC licensed, TiPS certified, and liquor liability insured. We are more than just a demo company. We consider ourselves to be an extension of your sales team, and take pride in embodying your brand’s identity and values.


In-store samplings and demonstrations are more effective than ever before as consumers become immune to traditional sources of advertising. Market research has shown that 35% of consumers who sample a product, purchase that product during that same shopping trip – with 50% of consumers expressing intent to buy in the future! In-store sampling has also been found to have a significant impact on parent brands of the sampled products, with an 107% average sales lift on the day of the event, and a 21% sales lift post event.


As your licensed broker, MSN Tayler will:

  • Coordinate the event logistics between all involved parties including the designated venue
  • File the necessary state permits with the MLCC
  • Provide all event materials including demo tables, linens, sample cups, pre-measured pourers, and ice buckets and distribute client/event specific materials to staff
  • Train, schedule, and monitor brand ambassadors and other event staff
  • Educate, promote, and sell your product in accordance with MLCC tasting laws and regulations
  • Provide a post event recap which will include vital sales information, inventory statistics, consumer and management comments, as well as event photos


Our team includes:

  • Brand Ambassadors & Promotional Models
  • Bartenders, Event Hosts, Service & Registration Staff
  • Event & Tour Managers


We execute an average of 3,600 events per year including

  • In-store retail samplings and product demonstrations
  • On-premise promotions at bars, restaurants, and nightclubs
  • Tradeshows, product launches, and other special events
  • Guerrilla marketing and street team activations


Additionally, we maintain a 1,500 sq. ft. office in Metro-Detroit strategically located off the I-75 expressway. We are equipped to receive point of sale and other marketing materials, and frequently host brand trainings and liquor certification seminars.


Contact us today at or click here to complete our client inquiry form.

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